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Why your best work is hardest to finish


Why your best work is hardest to finish

newsletter for software development teams

Engineering Impact is a weekly newsletter that highlights trends in engineering leadership, productivity, culture, and scaling development teams. 

This week features posts on: Work Patterns, Prioritization, Product, Hiring, and Leadership.



Why your best work is hardest to finish

Nicky Hajal, Web Developer and Designer, shares a thoughtful piece on the pitfalls of a common work pattern: becoming overinvested in one’s work. He says, “Love your craft, not your projects.”

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Advice to CEOs: Digging out of a jammed calendar

Chad Dickerson, CEO Coach at Reboot, shares a helpful list of questions that you can use to regularly check-in with how you’re spending your time. Eliminate the unnecessary, stay focused, rinse & repeat. Designed for CEOs, but is applicable to leaders of at all levels.

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Builder beware: Marketing tension in product-first companies

“Taking a product-first approach has become the better way of building a company. But, there’s a hidden arrogance inside that product-first mindset, and traps that await those who adopt it.” Here’s, Brian Donohue, Director of Product Management at Intercom, with the four traps facing product teams (and how to pull out of them).

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Hiring someone new? 20 questions to ask during a reference call

Claire Lew, CEO of Know Your Company, has a knack for zeroing in on a specific challenge that leaders face and extracting only the key action items. This time, she’s compiled a comprehensive list of “reference call” questions.

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Aligning a Product Manager’s effort with their priorities

“Prioritizing a team’s effort requires hard conversations and even harder decisions to move past the ‘urgent’. But if you don’t do it, it is the important things — like the long-term success of your product — that suffer.” Here’s Chris Jones, Partner at Silicon Valley Product Group, with a helpful exercise for clarifying priorities and allocating time.

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Ben Thompson is a co-founder at GitPrime where he leads design and customer experience. He is a Y Combinator alumni, with a background in product design, branding, and UX design. Follow @thebent on Twitter.

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