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How software companies die


How software companies die

weekly newsletter for software engineering managers

Subscribe to Engineering Impact, the weekly newsletter for managers of software teams.


This week: Making docs more inspiring, How software companies die, Deadlines and death marches, Impact: a better way to measure codebase change.


making docs more inspiring


More docs more inspiring

Algolia on the how and why of great documentation—make it inspiring so developers want it and and require less support.

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how software companies die


How software companies die

A classic from Orson Scott Card on ‘the Great Game’ and creating the environment that nurtures software developers.


deadlines and death marches


Deadlines and Death Marches

Thomas Schranz on why managing scope using deadlines is dangerous, and how to use editing and job stories instead.


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impact: a better way to measure codebase change


Impact: a better way to measure codebase change

Use Impact to see who is carrying the load, understand how staffing changes are making a difference, and see if yesterday’s work matches today’s standup.



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Ben Thompson is a co-founder at GitPrime where he leads design and customer experience. He is a Y Combinator alumni, with a background in product design, branding, and UX design. Follow @thebent on Twitter.

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